In a perfect online world, all you’ve got to try to to is list your products purchasable on your site and sit back to observe the magic happen so as to garner good sales. However, this is often the truth , and things are done a touch differently here.
To enjoy attractive sales figures and increase the visibility of your sites, cash in of WooCommerce SEO.

SEO ranks websites on Google’s SERP, and therefore the higher the rank, the higher the probabilities of individuals finding your products.
This comprehensive ready-to-use guide will help your WooCommerce store climb the search results ladder.

What is WooCommerce?

WooCommerce, built on WordPress, may be a popular open-source, customizable eCommerce platform. Since it’s an open-source plugin, it allows users highly customizable options.

Although the shop is extremely easy to line up, you’ll need a touch technical knowledge to completely cash in of the various customization techniques within the platform.
As WooCommerce runs on WordPress, it’s an out-of-the-box SEO-friendly platform. Furthermore, you’ll use variety of plugins to maximize your eCommerce experience.

Since there aren’t many guides on the way to use WooCommerce, we’ve put together this guide to assist businesses rank higher for keywords that are important to their business.

Is WooCommerce SEO Friendly?

The answer may be a resounding yes!

• WooCommerce really flourishes because it works on WordPress and its plugins.
• With these plugins, it’s possible to extend SEO and boost your sales.
• When you know what WooCommerce is, you’ll know that there is an enormous difference between being SEO friendly and truly ranking high on Google’s SERP for the keywords you’re targeting.
• WooCommerce runs on a code optimized for SEO, but doesn’t really have many SEO-friendly features.
• So once you open your store on WooCommerce, you’ve got the responsibility to feature and customize themes, images, content and merchandise details for your store. you’ll got to optimize the extra content you increase your store.
• The simplest thanks to affect this is often with a well thought out SEO strategy.

How to SEO WooCommerce works:-

There are several ways you’ll optimize WooCommerce for SEO. These simple steps will assist you get an entire understanding of the way to move up your store’s online rankings.

1. Optimize Your Images

Of course, you would like high-quality images of your products. However, having high-quality images isn’t enough.
If you do not optimize your images properly, they will really harm you. Large images, albeit they’re high-quality, can dramatically affect the loading speed of your website. The slower your site loads, the more severe it ranks in search engines.
Optimizing your images requires a two-step process:

•  Reduce overall image file size without compromising on quality. employing a plugin like WP Smush will do the work .
• Optimize your images surely keywords. This involves changing your image filename, title, and optional description to reflect your target keyword, while still remaining faithful the image.

2. Optimize Page Title

Let’s start with the fundamentals – the page title.
Start your customization with the page title because the <title> </title> tag is that the first element read by the crawler. Since the title tag is displayed on the results page, you want to make sure that it’s SEO friendly.

But, what exactly is an SEO-friendly page title? The title should describe exactly what you’re selling – a product or service, while staying within the character limit – 60 characters.
Try to incorporate the ‘selling keyword’ during a unique way. confirm each product page features a unique page title as two pages with an equivalent title will confuse search engines and negatively impact your SEO efforts.

3. Improve Your URL Structure

Is your current URL structure long and confusing? Long URLs crammed with complex characters can actually encounter as spammy.
Part of this relates to adjusting your permalinks in order that they reflect the only possible organization. But, it also means your product, category, site page and any blog post is additionally optimized for a given keyword.
When unsure confirm your URL structure is as logical and as simple as possible.

4. Avoid Duplicate Content

Having duplicate content on your WooCommerce site are often a ranking nightmare. However, tons of huge WooCommerce sites make this error over and once again .
It are often difficult to return up with creative and enticing product descriptions for every product in your store, especially once you have many similar products. But, it’s absolutely necessary.
Think about it, your product description helps convince your visitors to truly buy your products also . Time spent making all of your product descriptions unique.

 

5. Keep URLs Short and SEO Friendly

You shouldn’t ignore URLs. Start by properly configuring permalinks for product pages.
To immensely affect your positioning, keep URLs short, illustrative, open and SEO agreeable. to vary the URL structure access the permalink settings within the site. With permalinks, you’ve got the choice to feature the specified keywords to the URL, which may make an enormous difference within the reach of your website.

6. Use an SEO Plugin

If you’re really trying to enhance your SEO, a solid on-page optimization plugin are going to be of great help. Out of the container WordPress and WooCommerce are very SEO-accommodating.

But, if you would like to compete it are often an honest idea to try to to everything in your power to enhance your ranking.
There are tons of various plugins available, but one among the simplest is Yoast WooCommerce SEO. this is often a premium plugin, but it extends the incredible Yoast SEO plugin and adds features specifically for WooCommerce.

7. Enable Breadcrumbs

Breadcrumbs help link pages on your website, giving visitors a transparent path to the page they’re trying to find . WooCommerce has breadcrumb functionality enabled for all pages.
Breadcrumbs help your store visitors easily navigate your product pages or view similar products. Google’s crawlers primarily use them to know how well your site is structured, sitemap, and the way it can affect where your site appears on the search results page.
If you properly leverage the potential of plugins, you’ll reap an incredible amount of advantages , like gaining total control over the looks of breadcrumbs, where you would like your homepage to be placed, page maps, and more.

8. Avoid Duplicate Content

Duplicate and non-unique content is one among the most important problems in SEO optimization. you ought to give Google a good incentive to rank your page higher, and duplicate content just doesn’t happen.
Imagine having an equivalent or similar product content as Amazon or the other huge online store. Your site’s chances of ranking high in search results are clearly very low. If you’ve got products almost like those from large retailers, you’ll stand your ground only with unique and valuable content.

9. Consider Starting a Blog

A blog isn’t an absolute necessity for a WooCommerce store, but it can help together with your ranking.
It already takes tons of your time and energy to run your WooCommerce store. But, having a blog can increase the time you already spend.
For example, with a daily blog, you give visitors a reason to return to your site. Plus, posts on your blog are often an excellent thanks to generate links and social shares. you’ll then pass the rank juices of those posts to your products and other pages through internal linking.
Not only this, with a daily blog you’ll actually improve your sales process. A blog gives you space to make content that increases sales. believe things like in-depth case studies, a series of how-to posts, or product demonstrations. Or, you’ll also use it as a vehicle to announce new product launches.

Conclusion

WooCommerce is certainly SEO friendly, but you would like to organize your entire site to develop unique content, structure your site, engage in on-page and off-page SEO activities, and climb the Google Page Rank ladder. Must be ready.
Keywords are the key to your online success. Always be told about the high ranking keywords in your particular domain. attempt to understand the rationale behind their popularity and optimize your content and your offerings.
You only have one store for your customers – in order that they will access your products. Thus, make your online store effectively open and fun. And do something to scale back the load speed of the location and make it mobile friendly.
Lastly, optimizing your WooCommerce store for SEO isn’t a one-time activity – be at it every single day.We comprehend that these aren’t the sole methods for SEO improvement, and that is the reason we propose depending on the specialists at WooCommerce SEO to help you switch the Google page positioning dial in support of yourself. There are reliable and experienced companies like 1Weblab that provide SEO company in Delhi, and with them, you’ll definitely see a big difference in your Google standing.